by Alexis Harrow | Oct 28, 2021 | blog, Marketing Advice, Small Business, Social Media
“If you’re not on TikTok doing the latest trending lip-sync, dance move or hack, are you really in the digital age at all?” That is what I’d imagine someone aged 21 and younger would say. And honestly, they might have a point. Who TokSince its creation in 2017 off the...
by Lucille Parker | Feb 5, 2018 | Marketing Advice, Social Media
Around 250 million emojis are posted online each month. There’s no doubt they are popular, particularly on social media, but are they appropriate for use in business digital communications? Do you post smiley faces or hand gestures on your company’s Tweets? Perhaps...
by Lucille Parker | Aug 3, 2017 | Social Media
I feel a bit silly now: back in the early 1990s I scoffed at the Internet when first introduced to it via a 28K dial-up modem, and declared it would never be a profitable medium. Likewise, until a few years ago when I first started tweeting on behalf of a small...
by admin | Mar 23, 2017 | Dentons Digital, Social Media
Facebook is now accepted as one of the most effective advertising platforms on the planet, particularly for small businesses and start-ups. If you’re not reaching out to potential customers on Facebook, you’re losing out big time! You already know that, right? The...
by admin | Mar 20, 2017 | Dentons, Social Media
Party politicians set out to win votes and popularity with carefully considered manifestos and an attractive persona; social media managers need to do much the same to pull in and retain “likes”, fans and followers for their business pages. We’d like to share Dentons’...
by admin | Mar 17, 2017 | Marketing Advice, Social Media
I’ve blogged before about how important it is for small businesses to use social media for marketing. Seems most entrepreneurs are aware of this, but what I’m hearing lately is that though it’s easy to set up a profile on Facebook, Twitter or Google +, for example,...